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Business and Corporate Social Responsibility Corporate Social Responsibility according to the Conference Board of Canada is THE business issue of the 21st Century. More...

 

Strategic Marketing & Communications Planning

  • Alberta Construction, Renovation & Demolition (CRD) Advisory Committee… development of a strategic communications plan to encourage the reduction for CRD waste into the waste stream and recycling of CRD waste into CRD recycled waste products.

  • Alberta Human Resources & Employment…. for whom we developed a strategic conference plan for a first time career and employment skills conference for Alberta youth ages 18-24.

  • Alberta Dairy Council's Plastic Milk Jug Recycling Program… development and implemented a province-wide communications program to encourage the public to voluntarily recycle plastic milk jugs. The program has recently been expanded to include for gable-top cartons and a provincial television, radio and print advertising campaign.

  • Alberta Treasury Branches… provided strategic and conceptual support for ATB's province-wide “Anything is Possible” employee meeting attended by over 3,000 employees.

  • Alberta Women's Enterprise Initiative Association… developed a restructuring five-year strategic marketing plan.

  • Canadian Information Processing Society (CIPS)… led a strategic planning session to determine a theme and corresponding conference programming for the 1999 national conference.

  • Canadian Wheel… developed and led Canadian Wheel's first employee strategic planning retreat.

  • DeVillars Jones, Barristers & Solicitors… led a strategic marketing planning session to develop and implement a strategic plan.